‘Be Generation AZ’
The first collaborative collection with ZARA conveys
the story of the philosophical concept of
extending from the past to the present and the future,
and the very first and the end are all connected.
'AZ Collection' is inspired by the identities and uniqueness of
all generations from A to Z, blurring the boundaries
between the virtual and real worlds,
and features the lives of young people who pioneer their own Persona.
Join the infinite journey of a new generation
in pursuit of dreams and ideals.